Crowdfunding Tip - Sharing your Campaign

Use your email list to promote your campaign.Email your customers about your campaign, and include everything they need to know to participate. Shooting an email out to your contac link with the link to your campaign is a direct and effective way to get loyal customers to participate in your fundraiser.

Leverage your network.

When you're crowdfunding, you should use every inch of your network, "Ask your client base, family, friends and community to share your campaign amongst their own networks,". "Using your network to access the networks of others will help build momentum and awareness."
Even if people who come in contact with your campaign don't donate, they can share it with their friends, which could be just as valuable. This brings visibility to your campaign from people may not be familiar with your business, which can boost participation.

Use social media to reach out to others.

Instagram, Facebook and Twitter are typically considered the big three social media platforms to market your business. However, if you're running a project crowdfunding campaign, it's important to promote your fundraiser on LinkedIn too, because it's a great space to pitch to a pool of business owners like you. The audience on LinkedIn is likely to be more familiar with your struggles as an entrepreneur and understand the amount you're asking for to cover business expenses, which can lead to an increase in support.

Sharing your campaign on social channels in general is crucial to build visibility and awareness.
Campaign owners using this tactic should make participation as easy as possible for prospective donors. One of the best ways to do this is to link the crowdfunding campaign to social posts. Then, your audience just has to swipe up or click to be directed to your campaign page, where they can donate.